Google Analytics for Nonprofits

As a nonprofit marketer, you’re likely constantly looking for ways to improve your nonprofit’s presence – especially in the digital world.

Google Analytics is a free web analytics tool offered by Google that can help you analyse your website traffic. While ‘analytics’ might seem like only one small part of a digital strategy, it is actually quite an invaluable tool with huge implications for your nonprofit. Get more information on Google analytics goals for nonprofits.